This Rival is Kicking KFC’s Butt

This Rival is Kicking KFC’s Butt (BusinessWeek)

If you’re a current investor in Yum! Brands (YUM) based on its global Kentucky Fried Chicken franchise, it’s time to shake your tail-feathers good-bye. New hen on the block, and private company, Chik-fil-A is crushing KFC. Even though Chik-fil-A has only 1,775 stores in the United States — about 1/3 of KFC’s number — it earned revenues of more than $5 billion in 2013, while the Colonel’s company managed just $4.22 billion, according to food industry watchdog Technomic. That means each store made more than three times what KFC’s stores did while operating a work-week 14% shorter than KFC’s. If you aren’t aware, Chik-fil-A is closed on Sundays. Talk about a butt-whipping. In 2014, for poultry profits, you may want to find more appetizing investment opportunities than YUM.

Wayne Ellis

Wayne Ellis has been involved in the financial publishing industry for more than 15 years. During that time, he has helped to edit, to market and to launch products and services for Ernst & Young, LLC, Fidelity Investments, Agora, LLC, and Eagle Financial Publications. He currently puts his broad-based experience and industry expertise to use as a contributing writer for Eagle Financial Publications. He also is a graduate of Arizona State University.