Categories: U.S. Investing

Facebook Shares Soar 12 Percent on Earnings News

Facebook Shares Soar 12 Percent on Earnings News (Time)

Facebook reported $2.59 billion in revenue in the fourth quarter of 2013 — sending shares surging 12 percent in after-hours trading. Mark Zuckerberg’s baby saw profits reach $523 million for the quarter, almost 10 times higher than last year’s $64 million Q4. The majority of the growth in revenue and profit came from the company’s advances in mobile usage of the site. FB stated that its mobile customer base grew to 945 million — a 39 percent increase over the previous year. And mobile ad revenue topped 53 percent of the company’s total haul for the quarter — the first time that segment has ever accounted for more than half of the company’s total advertising business. Total monthly Facebook users now top 1.23 billion, with 757 million logging on daily. Looking ahead, continued growth seems to be in the cards for the social media monster, but will that be enough to get you to purchase shares?

Wayne Ellis

Wayne Ellis has been involved in the financial publishing industry for more than 15 years. During that time, he has helped to edit, to market and to launch products and services for Ernst & Young, LLC, Fidelity Investments, Agora, LLC, and Eagle Financial Publications. He currently puts his broad-based experience and industry expertise to use as a contributing writer for Eagle Financial Publications. He also is a graduate of Arizona State University.

Recent Posts

Sample Weekday Wrap/Closing Comments

This content is for paid subscribers only. To gain access subscribe to one of our…

3 months ago

Soft Landing Premise Still Driving Bullish Narrative

It is hard to find a seasoned investor who doesn’t believe the stock market is…

7 months ago

Are You Prepared for the Next Market Collapse?

No one believes a financial disaster can strike… until it’s too late. That’s bizarre, considering…

2 years ago

Options Industry Council (OIC) – What is It?

The Options Industry Council is a resource used to educate investors about the benefits and…

2 years ago

Put-Call Parity – Defined and Simplified

The put-call parity is the relationship that exists between put and call prices of the…

2 years ago

Three Cheers for the Magnificent Seven

“It’s not a stock market, it’s a market of stocks.” -- “Maxims of Wall Street,”…

2 years ago